Better Insights, Better Results: Peachjar’s Enhanced Campaign Insights

At Peachjar, we believe schools and community organizations thrive when they have the right tools—tools that help them support families and empower the next generation. That’s why we’re excited to announce the launch of enhanced campaign insights—giving you more visibility into the performance of your flyer distributions than ever before.

Whether you're sharing a program, opportunity, or familial resource, it’s necessary to understand how your outreach is performing. With our new insights, you can view metrics broken out by both total and unique activity. This allows you to see how much engagement there is (total activity) and what the reach is to  parents (unique activity).

• Deliveries – How many families received your flyer
• Impressions – How often your flyer was seen
• Views – How many opened and viewed your flyer
• Actions – Clicks, sign-ups, or other follow-ups
  

• Source of impressions – Where families found your flyer:
  
  • Peachjar portal
  • Social media
  • School websites
  • Direct links

By using this data, you can fine-tune future flyers, choose the best times to schedule campaigns, and identify which topics and visuals generate the most interest.

Also by popular demand, you can export campaign data as far back as May 1, 2024 to a downloadable CSV file. This makes it easier to track long-term trends and measure the impact of your outreach strategy over time. 

When you export your campaign data, you’ll see insights for: 

• District Name
• School Name
• Approval Status
• Denial Reason
• Denial Description
• Denial Text
• Flyer Status
• First Distribution Date
• Expiration/Removal Date
• Post Duration

Lastly, you can also report the total activity across flyers from the main report list. This allows you to analyze performance across various campaigns with ease.

Your campaign insights are ready and waiting—log into your account to view them.