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    How To Maximize Your Chances of Flyer Approval

    January 18, 2019
    by Peachjar |

    In search of tips to help get your flyer approved by school districts and reach more parents? There are some simple practices you should start doing that can make a huge difference in the success of your flyer distribution! Here are some key elements that program providers should pay attention to in order to maximize your chances of your flyer being approved and distributed. 

    Convey how your program benefits children

    Your flyer should make it clear how your program or event will benefit children or their families. Making sure your flyer contains adequate information about your program is important so that the school district can clearly see why your program makes an impact on student outcomes. Highlight the skills children will learn when they attend your program and what new experiences they can look forward to. Aside from flyer approval, parents appreciate learning these details about your programs. When the school district can identify the benefits and positive impact that your organization will have on their students and families, you have a much better chance of getting your flyer approved for distribution to parents!

    Example Flyer

    Pay attention to ADA compliancy and accessibility

    Individuals with disabilities are able to receive information from Peachjar flyers via screen reading devices that detect text, then read it back to people who are visually impaired. This means the ability for your programs and events to reach even more families than before.

    In order to ensure this process works properly, there is a step in the flyer upload process that program providers must pay close attention to. There is a box that populates with the text from your flyer as it is "read" by Peachjar's system. It is up to you to be sure all of the text in the box next to your flyer is correct. The text in this area will be what is read back to parents that use screen reading technology. If the text in this box doesn't match what is on your flyer, you run the risk of your flyer being denied by the district. Peachjar makes it very easy to make any necessary changes.

    aops ada text

    Find out when the district approves flyers

    Some districts only approve flyers certain days of the week or months during the summer! Be sure to check each school districts' flyer guidelines before posting (especially if your flyer contains time-sensitive information!) to find out when the district typically approves flyers. Another element to plan for is approval time. We recommend submitting your flyer at least 1 week prior to the distribution date. Remember, district staff don't work on the weekends, so if you submit your flyer on Friday, it's possible it won't get reviewed until the following week. It is always best to try to plan for this approval time and get your flyer submitted in advance, rather than at the last minute.

    San Ramon Valley USD Flyer Approval Page

    Check for typos and broken images

    Flyers that contain typos or broken images will be less successful than flyers that don't. Schools want to ensure that families are getting all necessary information for them to register their child for programs and attend events. Prior to uploading your flyer, double check that all of the text is accurate, including any information about where your event or program takes place and the time. Once a flyer is approved and distributed, it cannot be edited, so don't be afraid to double (or triple) check your information.

    Fill in any missing information

    Flyers that are missing information such as program information may delay the district's approval process. School districts may deny flyers that lack information because they know that parents will need more information in order to register for an event or program. We encourage organizations to give 3-5 high level bullets to convey information the best. Be sure that your flyer has all the necessary information to make it as easy as possible for parents or guardians to get in touch with you and register for your program. Peachjar uses CTA buttons, so if information on your flyer leads people to click on the CTA button they can then get all the further details they need on your website while they engage with you directly.

    Review district guidelines and requirements

    Did you know that district have a set of guidelines that determine what kinds of flyers they approve to be sent out to parents? Peachjar provides these guidelines inside your program provider account when you select schools for distribution. Checking these guidelines is key to ensure that your flyer meets all of the district's qualifications, such as requiring your flyer to have both an English and Spanish version. Checking these requirements before submitting your flyer for approval ensures a speedy approval process so your flyer can be distributed.

    Adding these practices to your digital flyer checklist is a great way to ensure your flyer approval and delivery can go as smoothly as possible. Now that you know some best practices, you're all set to get started on your digital flyer distribution!  

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    Categories: Program Providers